Recruitment Meaning| Nature, Purpose and Sources

Recruitment Meaning| Nature, Purpose and Sources

Recruitment is an important element of human resource management that involves finding and recruiting potential candidates for work in an organisation. It is a significant procedure that assists organisations in acquiring the necessary talent, skills, and knowledge to meet their goals and objectives. Recruitment is an ongoing process with numerous phases, methods, and sources.

Recruitment Meaning

Recruitment Definition

The process of attracting and choosing appropriate candidates for a particular role or post in an organisation is referred to as recruitment. Identifying work criteria, promoting the job opportunity, gathering and assessing applications, having interviews, and making job offers are all part of this recruitment process.

Recruitment is a constant process, and organisations must have a comprehensive personnel strategy that fits with their company goals.

Nature of Recruitment

The nature of recruitment is flexible and is determined by a variety of variables such as the organisation's growth, sector, and business objectives.

The goal of recruitment is to draw and pick appropriate candidates who have the necessary skills, experience, and knowledge to fulfil the work criteria and add to the success of the organisation.

Recruitment assists organisations in developing a varied and open workforce that represents the community served and fosters ingenuity, creativity, and development.

Recruitment Process 

The recruitment process consists of several stages that allow organisations to assess applicants, select the best ones, and make them job offers. 

Recruitment Process

  • Job Planning
  • Opening Job Positions
  • Collecting and Presenting Job Resumes
  • Job Interviews
  • Job Offer

Job Planning

The first stage in the recruitment processis job design. It involves identifying specific job demands, tasks, and responsibilities. Organizations must define the essential skills, experience, education, and information required to effectively execute the work. Job design is critical in developing job titles and specifications which attract the best candidates for the job.

Opening Job Positions

The next stage in the recruitment process is to post the job opening. Organizations promote job openings using various recruitment tactics such as online job postings, campus placement, employee recommendations, and advertisements. It is critical to use suitable recruitment techniques that target the right candidates.

Collecting and Presenting Job Resumes

The third stage in the recruitment process is to gather and present job resumes. Organizations receive resumes from candidates and examine them to find the most suitable candidates. Resumes must be evaluated based on employment criteria, abilities, skills, and experience.

Job Interviews

Conducting job interviews is the fourth stage in the recruitment process. Organizations can use job interviews to examine applicants' abilities, knowledge, and experience, as well as their match with the organisation's ethics and beliefs. One-on-one interviews, group interviews, and panel  interviews are all examples of employment interviews. It is essential to prepare interview questions that are relevant to the job title and to assess applicants fairly and properly.

Job Offer

Making a job offer is the final stage in the recruitment process . Organizations give job offers to the best candidates after evaluating them. Details such as pay, benefits, work hours, and start date should be included in the job offer. To ensure that the candidate takes the job offer, it is critical to convey it clearly and quickly.

Difference Between Recruitment and Selection

Although the terms recruitment and selection are frequently used equally, they are distinct procedures.

The process of finding and drawing prospective candidates is known as recruitment, whereas the process of selecting the best individual from a group of applicants is known as selection.

The first step of the job procedure is recruitment, and the second stage is choosing. To create successful recruitment strategies, it is critical to grasp the distinction between recruitment and selection.

Internal Sources of Recruitment

Internal sourcing can be a cost-effective option to the time-consuming and costly process of finding employees. By utilising the existing talent group, this strategy can help to reduce recruitment costs while increasing employee retention. By doing so, vacant roles can be easily filled with qualified and experienced candidates who have become familiar with the company's culture and practises. There are various ways of internal sourcing that includes:

Internal Sources of Recruitment


Employee transfers are one of the most prevalent ways of internal sourcing. Employees are transferred from one job to another within the same organisation. This can be an effective method to fill vacancies, particularly if the job needs specialised skills or experience that are already present within the company. The organisation saves time and money that would otherwise be spent on hiring and educating employees by transferring an employee. Also, employees who are promoted to new roles are frequently highly motivated, which can lead to increased output and job happiness.


Internal sourcing through promotions can be a mutually beneficial strategy that benefits both the organisation and its employees. Elevating employees to higher roles within the organisation creates new challenges and opportunities for professional growth. From the perspective of the company, internal promotion can help to maintain employee satisfaction and motivation. Also, those who receive promotions tend to be more loyal and committed to the company.

Retired and Retrenched Employees

Employees who have retired or been retrenched can be an excellent source of internal recruitment, particularly if they have useful skills and experience. Rehiring retired employees can also help to preserve past expertise that may have been lost when the employee left the organization in the first place. Furthermore, retrenched workers who were laid off for economic reasons may be ready to return to the organisation if new chances emerge.

Employee Referrals

Organizations can utilise an extensive network of prospective candidates by encouraging current employees to suggest acquaintances and family members for any vacant jobs. This practise has two advantages:

  • It reduces recruitment costs
  • It raises the calibre of candidates because suggested candidates often go through a pre-screening procedure and are aligned with the organisational ethics.

Job Postings

Internal job postings are an effective way to find candidates who are suitable. Companies can post job openings on their intranet or bulletin board to keep their employees up to date on the newest possibilities within the organisation. This is particularly useful for entry-level jobs or positions that require specific training or certification.

Advantages of Internal Sourcing

It is a more cost-effective method of staffing jobs because it avoids external employment expenditures and reduces training costs. This can result in cost savings for organisations while also utilising their workforce's current expertise and experience. 

Internal sourcing can aid in increasing employee engagement. Companies can boost employee morale and motivation by providing a clear job path and chances for professional development.

Internal sourcing can result in a more efficient workforce because employees who are familiar with the company's culture and procedures can help instantly in their new positions.

Disadvantages of Internal Sourcing

The potential lack of diversity within the organisation is one of the most important disadvantages of internal sourcing. Companies may lose out on talented candidates who bring new views and experiences to the table if they only consider existing workers for open jobs.

Another disadvantage of internal sourcing is the possibility of internal politics affecting employment choices. Employees may become resentful and lose confidence in the organisation if they believe that advancements or moves are based on personal connections rather than ability.

Internal sourcing can also result in an absence of new ideas within the organisation. Employees who are promoted or moved from one position to another may carry biases and misconceptions from their prior positions with them.

External Sources of Recruitment

External sources of recruitment  can help you broaden your skill pool and bring in new viewpoints. There are various ways of internal sourcing that includes:

External Sources of Recruitment

Campus Recruitments

This involves partnering with colleges and institutions to discover and attract top talent prior to their entry into the workforce. Campus recruitment provides several advantages, including access to a large pool of potential candidates and the chance to mould and grow future leaders.

Management Consultants

Management consultants firms are experts at identifying and recruiting top talent for a wide range of sectors and positions. Organizations can profit from a management consultant's knowledge and access to a large network of candidates by partnering with them. However, it is also critical to thoroughly investigate management experts to ensure that they have a solid name and a track record of success in your business.


Another common external source of employment is the posting of job opportunities on online job sites, industry magazines, and social media. This strategy has a broad reach and can be customised to specific groups and employment types. However, managing the influx of portfolios and applications can be costly and time-consuming. To maximise the efficacy of job advertisements, write straightforward and compelling job descriptions and thoroughly filter applicants to ensure that they satisfy your requirements.

Trade Associations

Trade organisations represent a particular business or occupation, and they frequently host employment boards and networking events to help employers interact with potential candidates. Organizations can gain access to a targeted pool of applicants as well as the chance to network and develop relationships within their business by partnering with a trade association.

Walk in Interview

Walk-in interviews are a type of recruitment event in which job seekers come to an organisation's workplace or a specified location and are interviewed on the spot. This method has several advantages, including the ability to meet candidates face to face and rapidly evaluate their abilities and qualifications. Walk-in interviews can also be a low-cost method to draw candidates who are actively seeking for work and need it right away.

Job Fairs

Job fairs bring organizations and job searchers together in one place and allow employers to display their company and available job opportunities. Job fairs can be an inexpensive method to meet and assess a large number of candidates quickly.

Advantages of External Sourcing

Organisation can access a broader variety of talents, expertise, and perspectives by recruiting from outside. This is especially essential in today's quickly changing business environment, where businesses must remain agile and adaptable in order to compete.

External procurement enables you to bring in new views and ideas, which can result in creative solutions and a more vibrant workplace atmosphere.

Internal recruitment can be a time-consuming procedure because it may necessitate identifying and training current workers. External sourcing, on the other hand, enables you to rapidly find and employ suitable candidates from outside the organisation. This is especially essential in sectors with a high demand for talent but a small group of eligible candidates.

Disadvantages of External Sourcing

One of the most significant disadvantages of external sourcing is that new hires may be unfamiliar with the organisation's ethics, beliefs, and practises. This can result in misaligned standards and a lack of cultural fit, both of which can harm the organisation's general success.

Another disadvantage of external sourcing is the time and money needed to attract and employ top talent. Employment fairs, advertisements, and external employment listings can be costly and time-consuming, and they do not always produce the intended outcomes.